Today,

You will understand all the ingredients you need to create an engaged community and the best way to do it to benefit your business from day 1.

We are going to talk about community with Ken Mohoué, founder of the cooperative network Ekoacteur, and more specifically about the process he has put in place to make sure it is motivated and engaged.

Maybe you think 👇 

💬 "Creating a community is not for me! I don't want to be a pseudo guru in the middle of a group that has nothing to do all day" 💬

As you will see, what we call community today has no sectarian connotation and the principle of gurus is becoming less and less popular with members! Today, a community revolves around a passion and a common interest where everyone has a say and a place. In this blog post, you will discover that gathering has many personal, spiritual and professional benefits.

And this, of course, for more commitment and good humor.

So grab a little Rooibos Tea, sit back, and let's go kiki, I'll explain everything 🤓 ...

You ready? Let's go !

Here is what we will see together

1. Who is Ken Mohoué and what is his background?
2. What is an engaged community and what are its characteristics?
3. Why develop an engaged community? The 6 advantages of creating an engaged community
4. What is the best way to develop an engaged community?
5. What are the 6 steps to creating an engaged community?
6. The 8 questions to ask yourself before starting to create an engaged community?
7. Ken Mohoué's 5 tips for creating an engaged community

Don't feel like reading? (even though this article will only take you 11 minutes to read, watch in hand⌚)

Watch the YouTube Video: Complete Guide to Creating an Engaged Community with Ken MOHOUÉ of Ékoacteur

On the channel, I talk about business and good plans in a good mood! And if you're interested in the topics, don't forget to like and subscribe to the channel.

1. Who is Ken Mohoué and what is his background?

1. Ken is at the initiative of Ekoacteur
2. It is a cooperative network at the service of tomorrow's world
3. At 21 years old, he created his first company and worked for different companies internationally
4. Over the years, he has acquired a substantial entrepreneurial background
5. It was after a serious car accident in 2014 that he began major soul-searching about his life and his time
6. In 2017, he wants to inject a little more humanity into the entrepreneurial world and creates Ekoacteur
7. It is now a social entrepreneur with an active community 100% online (since the covid)
8. Here is where to find the Ekoacteur community:
   -Website: https://ekoacteurs.com/
   -Youtube: https://www.youtube.com/channel/UCGvGIjMcqc5cMv8klvbiSmg
   -Facebook: https://www.facebook.com/groups/lesekoacteurs
   -Linkedin: https: //www.linkedin.com/in/ken-mohou%C3%A9/

2. What is an engaged community and what are its characteristics?

1. A committed community is above all a place of sharing, mutual aid and benevolence
2. The goal is to raise each other up
3. A community is made up of different actors who interact with each other:
   -The beginners or newcomers who bring energy and bring new energy to the group
   -The experienced ones in a field for 10-15 years who guide and accompany
   -The moderators who make sure that everything goes smoothly
4. It is an "Open-minded " community (both the moderator(s) and the members)
5. There must be a sincere desire to cooperate together while maintaining the singularity of each person and a willingness to "work together".
6. For a community to "take", it's like a good mayonnaise, you need several ingredients and it is the assembly of all these ingredients that will make the recipe successful or not
7. Welcome, respect and empathy are part of these ingredients
8. If we manage to create a real engaged community, it allows for co-evolution between members and moderators

3 main characteristics of a business ecosystem:

• Helping each other
• Open-mindedness
• Co-evolution

3. Why develop an engaged community? The 6 Advantages of creating an engaged community

1. Advantage #1 🫶: Connection and belonging

1. Not to be alone anymore, and to be surrounded by caring people who support each other
2. Solidarity is central to our experience as human beings
3. The feeling of being part of something bigger can help give meaning to one's life
4. Finding people who share the same values, interests and worldview makes us realize that we are not alone and makes us feel appreciated

2. Advantage #2 💪: More connections, more chances for success.

1. Create a form of gas pedal for each individual member/business
2. This is a good starting point for networking and building strong relationships

3. Advantage #3 🫵 : Good influence

1. To inspire/show and make people understand that it is "possible
2. Sometimes we need an extra push to keep us from listening to the little voice that says "you can't do it."
3. Communities can influence and motivate us to invest in ourselves and make positive changes in our lives

4. Benefit #4 🙏 : Development of his open-mindedness.

1. To question oneself and to be in a dynamic of continuous openness
2. Developing community ties with people who have different opinions can be a challenge
3. It is also an opportunity to practice acceptance.
4. To get along with each other, you don't necessarily have to have the same opinion, but you have to have the same respect for each other.

5. Advantage #5 🤝 : Sharing

1. Sharing activities, ideas and feelings not only builds our self-esteem, but also adds value to the community.
2. The more the merrier
3. Not to mention the tremendous mental health benefits of sharing: stronger commitment, positive emotions and empowerment, and these are just a few of the benefits...
4. Sharing is caring

6. Advantage #6 ✍️ : Learning

1. You're never too old to learn
2. Communities are generally built around common interests, but this does not mean that they are homogeneous.
3. It is always possible to find people with different points of view, experiences, ages or beliefs
4. Learning from them can help us gain knowledge that we might not have gained on our own

4. What is the best way to develop an engaged community?

1. To know what type of person to attract to your community, you must first know yourself

1. Knowing who we are and what we are not
2. Determine your strengths and weaknesses
3. Knowing what we can do and what we can't do
4. Know your limits and put your cards on the table about what you want to do and what you don't want to do
5. Listen for a common passion that could link you to a group of motivated people
6. Because if you don't know exactly where you want to go and if it's not clear to you, you won't have the necessarily solid foundation to create a strong and engaged community.

3 tips for building your engaged community :

• Take a piece of paper and write down your passions, the activities that make you tick and what your mind can't sleep for in the middle of the night
• Survey a small group of people to see if there is an expectation and/or demand
• Get started, there will never be a perfect time to get started!

5. What are the 6 steps to creating an engaged community?

1. Step #1 🧱: Founding

1. We must take the time to know "what we want" concretely
2. What do I want as a person?
3. What do I want collectively?
4. What do I want from each other?

2. Step 2 ⚒️: Implement

1. It is essential to ask ourselves the right questions to know how we are going to "build" this community and what we are going to do to make it feel good, to get it involved and to make it adhere to our values
2. How will I best communicate?
3. How will I position myself in relation to this community?
4. What activities will I implement?
5. What will a community member's journey be like?

3. Step 3 🧲: Attracting

1. Now it's time to attract the community's stakeholders
2. Seek out members who are themselves committed
3. Determine the arguments that will arouse their curiosity
4. Make relevant and sincere content creation that will attract future community members cleanly and accurately. I'll give you a little help with this blog post: Complete guide to doing content creation without burning out (7-step instructions)
5. Hence the importance of knowing exactly "who" you are addressing

4. Step 4 🖥️ : Manage

1. Reflect on how to govern the community
2. Determine the rules that will be in effect
3. Who says gathering of people, says community and who says community says rule to have a serene symbiosis and in the respect of each one

5. Step #5 👀 Supervise.

1. Think about the follow-up of each member
2. In the form of a questionnaire, a short live session or feedback by email or chat
3. It is important to know how members of a community feel about
4. It gives a little privileged side and it allows to make up for the little "couac" which stuck

6. Step #6 🌈: Instill good energy.

1. Once the community has been created, the members have arrived, it is not enough to "let go" and see what happens.
2. It is important to bring life and good energy to it to increase the commitment and enthusiasm of the members
3. Hence the importance of co-creating with the community and developing continuous feedback

6. The 8 questions to ask yourself before starting to create an engaged community?

• 👉 Question #1: What would make me proud to create a community?
• 👉 Question #2: Who are going to be the "actors" / "drivers" of the community?
• 👉 Question #3: Am I willing to grow the community with the members?
• 👉 Question #4: Am I willing to continually challenge myself?
• 👉 Question #5: What role will my community play in my strategy?
• 👉 Question #6: What profiles constitute my target audience?
• 👉 Question #7: What benefits can my community members get from membership?
• 👉 Question #8: Am I ready to engage in lasting relationships with members of my community?

7. Ken Mohoué's 5 tips for creating an engaged community

• ✨ Tip #1: Don't try to attract the most people.
• ✨ Tip #2: Have a clear vision for the community.
• ✨ Tip #3: Have clear community values.
• ✨ Tip #4: Set community expectations.
• ✨ Tip #5: Develop shared governance.

To conclude,

You now know all the ingredients you need to create an engaged community in concrete and the best way to do it to put it to the benefit of your Business from day 1.

The process that Ken Mohoué founder of the cooperative network Ekoacteur has put in place to build a motivated and engaged community has no secret for you anymore.

And my last Tips for today 👉 An engaged community doesn't build itself, as you've seen, it's a communion between several actors and each of them brings their little "plus" to the community. Whether it's a breath of fresh air, a dose of motivation or years of experience, each one is there for a reason that is unique to him or her. The role of the source person is to identify the people who are "driving members", i.e. who are more active than others or even more impactful, and to push them to go beyond themselves and lift up the community.

You now have all the keys to create or even prepare the steps you need to put in place to develop a concrete engaged community.

Got an itchy question? Take a break in the community!
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